12 Best Text Analytics Software of 2023: A Comprehensive Buyers Guide

Unleash the power of data with the best text analytics software available today.

With the rapid growth of unstructured text data generated across multiple platforms, such as social media, customer reviews, and emails, businesses now require advanced text analytics tools to process this information efficiently. 

Text analytics software helps organizations gain valuable insights from large volumes of text data by using natural language processing (NLP), machine learning, and artificial intelligence.

In this comprehensive buyer’s guide, we will explore the top 12 best text analytics software of 2023 to help you decide when to select the right tool for your business needs. 

These text analytics tools will enable you to unlock the true potential of your data, streamline your decision-making process, and stay ahead of your competition.

IBM Watson Natural Language Understanding

IBM Watson Natural Language Understanding (NLU) is a powerful text analytics tool that uses advanced NLP techniques to extract and analyze information from unstructured text. 

It supports multiple languages, making it ideal for global organizations. With its intuitive interface, businesses can quickly identify their data’s keywords, entities, concepts, emotions, and sentiments. 

IBM Watson NLU’s robust API makes integrating your existing business systems and applications accessible.

Key Features:

Sentiment and emotion analysis

Entity recognition and extraction

Concept identification

Multi-language support

API for seamless integration

Advantages:

A comprehensive suite of AI and machine learning tools

User-friendly interface for creating and managing analytics projects

Integration with popular data sources, like Hadoop and Spark

Robust support and documentation

Disadvantages:

High pricing for small businesses

Limited customization options

Free Trial: Yes, 30-day free trial

Pricing: Starts at $99/month for the Lite version

Google Cloud Natural Language

Google Cloud Natural Language is a popular text analytics software that profoundly understands your text data through machine learning and NLP. 

With its pre-trained models, you can quickly analyze sentiment, extract entities, and classify content into predefined categories. 

It also supports multiple languages, making it suitable for organizations operating in various regions.

Key Features:

Entity analysis

Sentiment analysis

Syntax analysis

Content classification

Multi-language support

Advantages:

Robust natural language processing capabilities powered by Google’s AI technology

Easy-to-use API for developers

Strong support for multiple languages

Integration with other Google Cloud services

Disadvantages:

Limited options for non-developers

Pricing can be expensive for large-scale usage

Free Trial: Yes, $300 credit for new users

Pricing: Pay-as-you-go pricing based on usage

Microsoft Azure Text Analytics

Microsoft Azure Text Analytics is a cloud-based text analytics solution that offers a suite of NLP services for extracting insights from unstructured data. 

It provides sentiment analysis, key phrase extraction, named entity recognition, and language detection. 

Microsoft Azure Text Analytics also offers advanced features, such as opinion mining and Personally Identifiable Information (PII) detection, ensuring a comprehensive analysis of your text data.

Key Features:

Sentiment analysis with opinion mining

Key phrase extraction

Named entity recognition

Language detection

PII detection

Advantages:

A comprehensive suite of text analytics and natural language processing tools

Easy-to-use API for developers

Integration with other Microsoft Azure services

Strong support for multiple languages

Disadvantages:

Limited options for non-developers

Pricing can be expensive for large-scale usage

Free Trial: Yes, 12 months of free services for new users

Pricing: Pay-as-you-go pricing based on usage

RapidMiner

RapidMiner is a versatile text analytics software that combines advanced analytics, machine learning, and data integration capabilities. 

It offers an easy-to-use visual workflow designer and pre-built templates, making building and deploying text analytics models simple. 

RapidMiner supports multiple data sources, including databases, spreadsheets, and online sources, allowing you to analyze data from various channels.

Key Features:

Visual workflow designer

Pre-built templates

Support for multiple data sources

Advanced analytics capabilities

Integration with other RapidMiner products

Advantages:

Robust data preprocessing and modeling capabilities

Easy-to-use graphical user interface

Extensive library of pre-built operators and algorithms

Integration with other popular analytics tools, like Tableau and PowerBI

Disadvantages:

The steep learning curve for beginners

Limited support for real-time analytics

Free Trial: Yes, 14-day free trial

Pricing: Starts at $2,500/year for the base version

Lexalytics

Lexalytics is a powerful text analytics platform that offers a wide range of text analysis and NLP features. 

It specializes in sentiment analysis, entity extraction, theme discovery, and categorization. 

Lexalytics supports multiple languages and industries, making it a versatile solution for businesses of all sizes. 

The platform can be deployed on-premises or in the cloud, providing flexibility for your organization’s needs.

Key Features:

Sentiment analysis

Entity extraction

Theme discovery

Categorization

Multi-language and industry support

Advantages:

Advanced natural language processing capabilities

Customizable sentiment analysis and entity extraction

Strong support for multiple languages

API access for developers

Disadvantages:

Limited data visualization options

No native support for big data platforms

Free Trial: Yes, 14-day free trial

Pricing: Starts at $1,000/month

Aylien Text Analysis API

Aylien Text Analysis API is a powerful text analytics tool for developers and businesses looking to integrate advanced text analysis capabilities into their applications or services. 

With its easy-to-use API, you can access a wide range of NLP features, including sentiment analysis, entity recognition, summarization, and classification. 

Aylien supports multiple languages and offers excellent documentation, making it a perfect choice for developers looking to build custom text analytics solutions.

Key Features:

Sentiment analysis

Entity recognition

Summarization

Classification

Multi-language support

Advantages:

Easy-to-use API for developers

Extensive library of pre-built models and algorithms

Support for multiple languages

Strong focus on news and social media analytics

Disadvantages:

Limited options for non-developers

No native support for big data platforms

Free Trial: Yes, 14-day free trial

Pricing: Starts at $199/month for the Basic plan

MonkeyLearn

MonkeyLearn is a user-friendly text analytics platform that focuses on providing easy-to-use machine learning tools for businesses. 

With its intuitive interface, you can quickly create custom text analysis models without any programming knowledge. 

MonkeyLearn offers pre-built modules for sentiment analysis, keyword extraction, and topic classification, among others, making it an excellent choice for businesses looking for a simple yet powerful text analytics solution.

Key Features:

No-code machine learning

Sentiment analysis

Keyword extraction

Topic classification

Integration with popular tools like Zapier and Google Sheets

Advantages:

User-friendly platform for creating custom machine-learning models

Pre-built models for everyday text analytics tasks, like sentiment analysis and keyword extraction

API access for developers

Integration with popular tools like Zapier and Google Sheets

Disadvantages:

Limited support for big data platforms

Pricing can be expensive for large-scale usage

Free Trial: Yes, a limited free plan is available

Pricing: Starts at $299/month for the Team plan

Rosette Text Analytics

Rosette Text Analytics is a comprehensive text analytics platform that leverages machine learning and linguistic analysis to provide valuable insights from unstructured text data. 

It supports 30+ languages and offers many features, including entity extraction, sentiment analysis, relationship extraction, and language identification. 

Rosette Text Analytics can be deployed on-premises or in the cloud, providing flexibility for your organization’s requirements.

Key Features:

Entity extraction

Sentiment analysis

Relationship extraction

Language identification

Multi-language support

Advantages:

Advanced natural language processing capabilities

Customizable sentiment analysis and entity extraction

Strong support for multiple languages

API access for developers

Disadvantages:

Limited data visualization options

No native support for big data platforms

Free Trial: Yes, 30-day free trial

Pricing: Starts at $1,000/month

Knime Analytics Platform

Knime Analytics Platform is an open-source data analytics tool that offers powerful text analytics capabilities through its Text Processing extension. 

With its visual workflow editor, you can easily create, test, and deploy text analytics models without writing code. 

Knime supports a wide range of data sources and offers numerous pre-built nodes for everyday text analytics tasks, making it a versatile solution for businesses of all sizes.

Key Features:

Visual workflow editor

Text Processing extension

Support for multiple data sources

Pre-built nodes for everyday tasks

Open-source and extensible

Advantages:

Open-source platform with a large community of users

Extensive library of pre-built nodes and workflows

Integration with popular analytics tools, like R and Python

Strong support for big data platforms

Disadvantages:

The steep learning curve for beginners

Limited options for real-time analytics

Free Trial: N/A, open-source software

Pricing: Free

Textable

Textable is an open-source text analytics tool designed for qualitative data analysis. 

Its user-friendly interface allows you to easily import, analyze, and visualize textual data without programming knowledge. 

Textable offers various features, such as text segmentation, keyword extraction, and co-occurrence analysis, making it an excellent choice for researchers and businesses focused on qualitative data analysis.

Key Features:

User-friendly interface

Text segmentation

Keyword extraction

Co-occurrence analysis

Open-source and free to use

DataRobot

DataRobot is an automated machine learning platform that offers advanced text analytics capabilities through its NLP features. 

With its AutoML technology, you can quickly build and deploy text analytics models without machine learning or programming expertise. 

DataRobot supports multiple data sources and offers features such as sentiment analysis, topic modeling, and document classification, making it a powerful tool for businesses looking to harness the power of their text data.

Key Features:

Automated machine learning

Sentiment analysis

Topic modeling

Document classification

Support for multiple data sources

Advantages:

A comprehensive suite of AI and machine learning tools

User-friendly interface for creating and managing analytics projects

Integration with popular data sources, like Hadoop and Spark

Robust support and documentation

Disadvantages:

High pricing for small businesses

Limited customization options

Free Trial: Yes, contact DataRobot for a free trial

Pricing: Contact DataRobot for a custom quote

MeaningCloud

MeaningCloud is a cloud-based text analytics platform that offers a wide range of NLP services through its API. 

With its comprehensive feature set, you can perform sentiment analysis, entity extraction, classification, and topic modeling, among other tasks. 

MeaningCloud supports multiple languages and offers industry-specific models, making it a versatile solution for various business sectors.

Key Features:

Sentiment analysis

Entity extraction

Classification

Topic modeling

Multi-language support

Advantages:

User-friendly platform for text analytics and natural language processing

Pre-built models for everyday text analytics tasks, like sentiment analysis and keyword extraction

Support for multiple languages

API access for developers

Disadvantages:

Limited support for big data platforms

Pricing can be expensive for large-scale usage

Free Trial: Yes, a limited free plan is available

Pricing: Starts at $99/month for the Professional plan

Selecting the right text analytics software for your business can be daunting, but investing in a solution that aligns with your specific needs and goals is essential. 

This comprehensive buyer’s guide has provided you with the top 12 best text analytics software of 2023, each with unique features and strengths.

Before deciding, consider factors such as ease of use, scalability, integration with existing systems, language support, and the specific text analytics tasks your organization requires. 

Also, take advantage of free trials and demos to gain hands-on experience with each platform and determine the best fit for your business.

By choosing the right text analytics software, you can unlock the potential of your unstructured text data, streamline decision-making processes, gain valuable insights, and maintain a competitive edge in today’s data-driven business landscape.